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CRM Manager (Remote, Global)

Smørumnedre, Capital Region
Posted 3 weeks ago
Marketing

About the role

Job summary

The role of CRM Manager involves acting as a crucial link between business stakeholders and technical teams to drive effective CRM strategies and marketing automation initiatives. This position focuses on gathering business needs, translating them into actionable features, and ensuring the successful implementation of CRM systems to enhance customer engagement.

Qualifications

  • 1-3 years of experience in CRM marketing and automation program design.
  • Proven track record of managing marketing technologies and executing targeted campaigns.
  • Degree in Marketing, Business Administration, IT, or a related field.

Responsibilities

  • Collaborate with stakeholders to gather and analyze business needs for CRM development.
  • Document business requirements and identify gaps for CRM development teams.
  • Support the Product Owner by refining features and creating user stories for product development.
  • Lead global CRM program implementation and provide ongoing support.
  • Promote best practices for CRM usage in marketing and resolve related issues.
  • Partner with IT and marketing teams to enhance collaboration and CRM effectiveness.
  • Optimize CRM marketing technologies and strategies in partnership with the CRM Program Manager.

Skills

  • Strong communication, problem-solving, and project management abilities.
  • Proactive mindset with a focus on driving strategic improvements.
  • Experience in managing complex projects and coordinating with multiple stakeholders.

Education

  • Bachelor's degree in Marketing, Business Administration, IT, or a related field.

Tools

  • Experience with Microsoft Dynamics 365, Click, Twilio, and other CRM marketing technologies.
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