Senior Experience Strategist (Marketing, Remote)

Job summary

The role involves advocating for end-customers to ensure a cohesive, customer-first approach to marketing automation, personalization, loyalty, and CRM. The strategist will leverage data and technology to enhance brand-consumer relationships and drive impactful experience strategies for global clients.

Qualifications

• Relevant degree in marketing, advertising, communications, or digital consulting.
• Experience in utilizing technology and data for customer-centric design and personalization.
• Familiarity with marketing automation platforms like Adobe Marketing Cloud or Salesforce Marketing Cloud.
• Strong communication skills in oral, written, and visual formats.
• Experience in cross-cultural collaboration, particularly between the U.S. and Europe.
• Ability to work effectively in flat organizational structures.

Responsibilities

• Identify gaps and opportunities in the customer journey and develop strategies to address them.
• Implement proven frameworks for data-driven connected customer experiences.
• Consult on customer-centric approaches and define engaging omni-channel journeys.
• Collaborate with various teams to meet project deadlines and ensure quality.

Skills

• Strong interpersonal and collaboration skills.
• Ability to derive insights from data and translate them into strategic recommendations.
• Proficient in storytelling to convey strategies effectively.

Education

• Degree in relevant fields such as marketing or digital consulting.

Tools

• Experience with marketing automation platforms and data analysis tools.